Promoter Handbook

Everything you need to know as a promoter.

Becoming a Live & Local Promoter may appear to be a daunting task if you've never promoted a professional arts event in the past. However that’s where we come in, along with this Handbook.

We are always at the end of the phone during our standard office hours of 10.00am to 4.00pm.

There is a wealth of advice in this Handbook that has been gathered over the past 30 years from Live & Local Promoters and from other touring schemes around the country. We have also tried to cover the inevitable bureaucracy associated with running a public funded event.

So, before embarking on your Live & Local voyage, we suggest you have a glance through this Handbook not so much to take it all in immediately, but to see what areas of advice are included so that you can look at the detail at the appropriate moment.

Roshni

First Steps

Advice, information and tips to help you get started as a Live & Local Promoter.

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Choosing Shows and Requests

Advice and tips on how to choose the right show for your community and audience.

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Tickets, Pricing & Box Office

All that you need to know about setting ticket prices, running your box office and filling in the Publicity Form.

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Attracting Your Audience

Tips and advice to help you to get your community out! From creating a marketing plan to using the press and media.

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Getting Your Audience

On the Day

Information and advice to help make sure your event runs smoothly, including health and safety, catering and bars and laying out your hall.

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On The Day

After the Day

Find out what to do after it’s all over, including feeding back to Live & Local and creating that post event buzz.

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After The Event

Support Networks

Information about the various local, regional and national networks that can help to support your group.

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Administration

Includes information about contracts, cancellations and the Event Support Fund as well as downloadable versions of standard Live & Local administration forms and documents.

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